Toy Fair 2020: Wicked Cool Toys Pokemon Preview

Fans of the iconic Pokémon brand are in for a treat as Wicked Cool Toys, a Jazwares company, plans to introduce new products at New York Toy Fair. As the global toy master licensee (ex-Asia) for the brand, Wicked Cool Toys is celebrating the new generation of Pokémon with new products for the world’s #1 entertainment franchise. The line also covers figures, role play, plush, electronics and more.

My Partner Eevee ($19.99)
Play with Eevee like never before! My Partner Eevee has a built-in microphone and touch sensor technology that lets you and Eevee communicate in a new and fun way. With over 50 different reactions to your touch, your voice, and even music, watch My Partner Eevee come alive as its head and tail moves! My Partner Eevee has 20 iconic sound effects and expressions. My Partner Eevee lets you bring the thrill of becoming a Pokémon trainer into the real world! Gotta Catch ‘Em All!™
Available: August 2020 Ages: 4+

Toy Fair 2020: All Elite Wrestling & Jazwares Unveil "Unrivaled" Toy Line

Jazwares, a global leader in play, and All Elite Wrestling (AEW), the new professional wrestling league that is taking America by storm, are tag-teaming on AEW’s first line of action figures and role play collectibles.  Featuring AEW World Champion Chris Jericho, Cody, The Young Bucks, Kenny Omega, Jon Moxley and more, the new AEW UNRIVALED line will be on display at Jazwares’ booth at Toy Fair New York on Feb. 22-26, and will hit retail later this year.

AEW UNRIVALED collectible action figures will boast 25 points of articulation, real 3d scanned likenesses and a variety of accessories and authentic ring wear.  With multiple Waves per season, fans can collect the stars of TNT’s new, popular weekly show AEW DYNAMITE, including MJF, Darby Allin, Dr. Britt Baker, Brandi Rhodes, Hangman Page, Jurassic Express and many more.

Hasbro & Wicked Cool Team For Micro Machines Return

It's time to take a trip down memory lane—in a tiny car! It was announced today that Hasbro, Inc. has entered into an agreement to appoint Wicked Cool Toys as global master toy licensee for one of the hottest toy lines of the 1980s and 1990s, Micro Machines.  Wicked Cool Toys' portfolio includes original IP as well as the master toy licenses for top brands including Pokémon and Cabbage Patch Kids®.   Micro Machines, a top-selling line featuring collectable component style "playsets" and miniature vehicles, originally became a hit in the mid-1980s.  The new line of Micro Machines is expected to hit store shelves in the fall of 2020.

Toy Fair 2018: EXCLUSIVE Images of Wicked Cool Toys Pokemon Line!

IT'S POKETIME!! UK Toy Fair may have come to a close, but we've still got stacks of images to show off, and among them, an ENTIRE SHOWROOM of Wicked Cool Toys new Pokemon toy line, complete with 3 scales of figures, Poke Balls and plush! Matthew Hawkins bolted into UK Toy Fair on the last day, in the last hours, just for this special shoot, so be sure to shower him with your thanks in the comments! Let's jump right in and get a look at a load of excellent Pokemon product coming this year!!

Wicked Cool Get Pokemon Master Toy License

Building on its mission to bring the best Pokémon experiences to fans around the world, The Pokémon Company International announced the appointment of Wicked Cool Toys as master toy licensee for the globally popular Pokémon brand, starting in July 2018. Wicked Cool Toys will have the rights to manufacture and market action figures, play sets, plush, roleplay items, and other toys based on the hit Pokémon animated series in worldwide markets, excluding regions in Asia where the brand is managed by The Pokémon Company International’s parent organization, The Pokémon Company.

“Pokémon is one of the most beloved entertainment properties in the world, and Wicked Cool Toys is thrilled to become part of that legacy,” said Michael Rinzler, co-president of Wicked Cool Toys.
“We can’t wait to deliver innovative and fun toys that embody the joy of Pokémon to kids and the brand’s millions of passionate fans around the world,” said Jeremy Padawer, co-president of Wicked Cool Toys.

TEDDY RUXPIN RETURNS!!!

Teddy Ruxpin, the iconic, best-selling toy from the 1980s - named one of the “Top 100 Toys of All Time” by Time Magazine - is making a huge comeback for Fall 2017.  The new Teddy Ruxpin is bringing with it all the features and play pattern from the 80s, plus modern enhancements with today’s technology designed for preschoolers and pre-readers that will make Teddy remarkable and magical again!

Released in 1985 as the original animatronic, magical, storytelling bear, Teddy Ruxpin was the first of its kind and a bonafide phenomenon. The original bear told stories through a rear-loading cassette based system that was synced to the bear’s speech pattern and included a motorized mouth and eyes.  There were 60 original stories with 10-15 new stories released each year over a 5-year period.

Toy Fair 2015: Wicked Cool Toys on Cabbage Patch Kids

Wicked Cool Toys has entered into a strategic and worldwide licensing agreement with Original Appalachian Artworks, Inc., to become the Master Toymaker for the iconic and beloved brand, Cabbage Patch Kids®.

Created by Xavier Roberts, The Cabbage Patch Kids® have been welcomed as family members around the globe for over 30 years. With more than 130 million Cabbage Patch Kids and Little People® finding homes since 1978, the brand has generated more than 6 Billion dollars in revenue to date.

The Miraculous Wonders of Wicked Cool Toys Cat Paws

Some products take a few moments to figure out. Who is this for? Why did they paint it like this? Why is it in the women's heath isle? Wicked Cool Toys likes to keep things simple. A clean design, simple action and straight forward function. Take for instance...the Cat Paw. Based on the ancient technology that made the little shark head go RAraRAraRA when you squeezed the trigger at the end of the stick, the Cat Paw waves and emits one of two "paw-riffic" noises. The potential for hijinks is nearly endless. You could disrobe and slowly scratch yourself with it at a bus stop. You could pet you best guy friend's head when he cries he is missing human contact. ENDLESS!! We took the Cat Paw to a party hosted by Lily Stitches where she and Luna Chase tested the comedic value of this fantastic new product. Do I need to say "Wacky hijinks ensued"? Naa...you know what comes next.