Toys“R”Us® is going into hyperdrive and preparing an out-of-this-galaxy, global celebration for the upcoming debut of toys based on the next chapter of the Star Wars™ Saga at 12:01am on Force Friday, September 4. Counting down to the highly anticipated toy launch and this fall’s new theatrical release, Toys“R”Us stores worldwide and
Toysrus.com have transformed into Destination: Star Wars, every fan’s retail source for The Force with hundreds of new products, including those only available at Toys“R”Us. On Force Friday, Toys“R”Us stores around the globe will open their doors for special midnight opening festivities, providing customers of all ages the opportunity to be among the first to purchase must-have merchandise, receive exclusive giveaways and immerse themselves in all things Star Wars. The company’s international flagship store, Toys“R”Us Times Square in New York City, will host a historic Star Wars toy exhibition leading up to the grandest midnight opening celebration of all, welcoming legions of eager fans with costumed characters, signing events, giveaways and more all day on Thursday, September 3.
