Toy Fair 2015: Etch A Sketch Turns 55

Etch A Sketch®, The World’s Favorite Drawing Toy® turns 55 in 2015, #EtchASketch55Bday! The iconic toy was first introduced in the United States in 1960 by The Ohio Art Company as a mechanical drawing toy, but has since become the iconic toy everyone knows and loves. It is a symbol of American pop culture, an adult’s portal into blissful childhood memories, a preferred medium for some artists but most importantly, it is still a source of fun and entertainment for children of all ages. More than 175 million units have been sold worldwide since it made its debut at the American International Toy Fair in New York City 55 years ago.