Toy Fair 2019: The Party Isn't Over for DC Comics at Mattel

While I'm extremely excited about someone new taking the lead on fully posable DC Comics action figures, it isn't because Mattel did anything particularly wrong, it's just the thought of new eyes on our most beloved super heroes. That said, you have to give Mattel their due with what they accomplished over all these years, especially while innovating for little hands and translating cartoon designs into very affordable action figures. Now, the one year countdown begins and Mattel will be rolling out DC comics characters at breakneck speed...