Toys R Us Spreads Holiday Magic with New Stores and Holiday Shops

Toys"R"Us, the world's leading authority in toys and play, is celebrating the holiday season with a major U.S. expansion, unveiling new flagship stores and seasonal holiday shops across the country. Continuing its successful partnership with Go! Retail Group, this expansion marks a significant milestone in the brand's growth, bringing the magic of play to more families than ever, making Toys"R"Us the go-to stop for holiday shopping.

IT’SUGAR’s New Character in Chief, GUMBLE!

IT’SUGAR, one of the largest specialty candy retailers in North America, is thrilled to announce the introduction of its first official brand character, GUMBLE. A playful, pink gumball, GUMBLE embodies the core values of IT'SUGAR with an irreverent, fun-loving spirit.  GUMBLE is a prankster who loves all things candy!  This whimsical character is IT’SUGAR’S new Character in Chief, bringing a fresh and exciting personality to IT'SUGAR's vibrant world of sweets.

“We are thrilled to introduce GUMBLE to the world. GUMBLE represents the fun and playful personality of IT'SUGAR, and we believe our Character in Chief will resonate with our customers in a big way,” said Jarett Levan, CEO of IT'SUGAR.