Montreal-based independent artist Zine launches GUERS, an art toy brand, with the debut drop THE COLONY: an 11" hand-cast, hand-painted resin figure in two editions, Mocha and Obsidian, limited to 50 numbered pieces each.
GUERS is built around a single mascot, a rounded cartoon beaver with white gloves, instead of a new character every release. Future drops will keep building on the same character, including new poses and a secret rare chase. The beaver is a builder by nature, constantly shaping its own environment, which fits a first release made entirely from scratch.
