Wednesday, February 24, 2010
Toy Fair 2010: Mattel: Prehistoric Pets
Tuesday, February 23, 2010
Universal Monsters Select

What better way to expand this specialty market exclusive line then the Iconic Universal Monsters. This now annual line debuts with none other then the legendary Creature from the Black Lagoon! Sculpted by Rudy Garcia with a base sculpted by Jean St. Jean, this seven-inch portrayal of the infamous Creature depicts the legend in perhaps it most screen accurate detail. The Select version includes an exclusive paint scheme as well detailed base featuring the films alluring Femme Fatale. In stores this May, $19.99.
These figures are packaged in the deluxe style like the Marvel Select figures with a bigger base, but there will also be a second version with a smaller base and smaller packaging for mass market and a 15.99 price tag. Deluxe Frankenstein will come with the lab table and the Mummy with his sarcophagus. There are paint variations between the two lines as well.
Universal Monster Retro-Style (AKA Mego) action figures are also on the way with Dracula and The Wolfman in wave 1 then the Mummy and Frankenstein in wave 2. EMCE lends a hand there, as you'd expect.
Minimates get their turn as well, starting with The Creature from the Black Lagoon. The heroines in these sets will only be available in comic shops. Mass Market versions will include a Black and White version of the main monster.
Universal Monsters is centered around the Halloween holiday, so every year, we'll get new releases for the lines. There will also be "evergreen" items that will hit the shelves year round. Which is which was not revealed, but I suppose we'll find out soon enough!
Thanks to Heather Buckley for info gathering at Toy Fair 2010.
Monday, February 22, 2010
Toy Fair 2010: Hasbro: Marvel Universe

The numbers and waves reset for 2010 with the HAMMER files replacing the Fury Files and Mike Deodato creating the card art. Wave 1 has been in stores for some time now and wave 2 has been popping up with…


Black Widow (with short haired and Yelena versions on the way)
First Appearance Captain America
Luke Cage
Modern Thor
Extremis Armor Iron Man





Archangel
Kitty Pryde with Lockheed
Havok
AIM Agent
Colossus
Juggernaut






Iron Patriot
Skrull Soldier
Iron Spider-Man
Wrecker
Winter Soldier
Mary Jane with Miss Lion!

2 figure comic packs replace Secret Wars as it comes to an end with the FINAL WAVE. First in line will be..






Now I return to my hypnotic mind assault on the Hasbro execs to get them to make more Marvel Legends. Cary on.
Toy Fair 2010: Hasbro: Marvel Legends 2 Packs
- Deadpool (fan choice) and Weapon X Warpath
- Black Widow and Winter Soldier
- Valkyrie and Ed McGuiness Hulk






You can bet cash money that Hulk will have a red variant. Maybe a blond haired Black Widow? I'd love to see Winter Soldier swapped with Bucky as Captain America. Maybe a blue and gold X-Men uniform for Deadpool and classic colors for Warpath? Got some ideas of your own? Leave them below!



Secret Celeb Meetings at Toy Fair 2010




Friday, February 19, 2010
Toy Fair 2010: Hasbro: Iron Man 2

Action Figures: Dollar Stores will see a special line of 3 inch figures with limited articulation, exclusive only to those stores. The line kicks off with Mark 3 and 6 armors as well as War Machine as well as others we were not told about. Look for these March 1st.
Thursday, February 18, 2010
Toy Fair 2010: JUN Planning




Thanks to the JUN Planning crew for their personal attention and access and Heather Buckley for her interview super powers! Note: Dolls pictured are often not finished product. Final items may look different.
Toy Fair 2010: McFarlane Toys

Special Thanks to Carmen and the rest of the McFarlane crew for their attention and access! Note: Figures pictured are often not finished product. Final items may look different.
Toy Fair 2010: Spin Master

- Tech Deck Pros (which replace Dudes this year), New Thrashed Skate Boards with New Trucks and Wheels, New Ramps and New Collector Sets
- Air Hogs Choppers, Cars, Jets and a Crazy UFO called the Vectron Wave
- Moon Dough
- BAKUGAN!!!
- Liv Dolls
Note: Items pictured are often not finished product. Final items may look different.
Toy Fair 2010: Square Enix

Thanks to the Square Enix crew for their attention and access and Heather Buckley for her interview super powers! Note: Figures pictured are often not finished product. Final items may look different.
Tuesday, February 16, 2010
Toy Fair 2010: Shocker Toys

Thanks to Geoff, Lance and the Shocker Toys crew for their time and access and Heather Buckley for her interview super powers! Note: Figures pictured are often not finished product. Final items may look different.
Toy Fair 2010: Bandai

Just hit the links!!!
Thanks to Colleen and the rest of our friends at Bandai for their time and access and Heather Buckley for her interview super powers! Note: Figures pictured are often not finished product. Final items may look different.
Toy Fair 2010: Diamond Select

- Universal Monsters Minimates and Action Figures
- Star Wars Bust Banks and Large Scale Figures
- Minimate Madness with Back to the Future, Father's Day, Pirates, Elite Heroes, Star Trek, Broadsword Comics and Terminator
- Marvel Comics Minimates and 7 inch Action Figures
- Ghostbusters Minimates and Collectibles
- Femme Fatales
- Transformers Statues and Bust Banks
Toy Fair 2010: DC Direct

- Women of the DC Universe Busts
- Video Game Figures (Ratchet and Clank, Sweet Tooth & Nariko
- Uni-Forms (Stylized DC Figures!)
- True Blood Busts and Neon Signs
- Superman: New Krypton Action Figures
- Mass Effect 2 Action Figures
- History of the DC Universe Action Figures
- Justice Society of America Action Figures
- Jonah Hex Movie Busts and 12 inch Figure
- Heroes of the DC Universe Busts
- Justice League of America Classified Action Figures
- Green Lantern Goods
- Fables Busts
- Resistance Action Figures
- DC Comics Statues and Busts
- DC Universe Origins Action Figures
- DC Universe Online Statues
- DC Comics Action Figures Boxed Sets
- DC Comics Animated Movie Statues
- Blackest Night Action Figures
- DC Comics Blammoids (Stylized figures)
- Batman Reborn Action Figures
- Batman Black and White Statues
- DC Comics Ame Comi PVC Figures (DC with Anime Flair!)
- Everything Else!
Monday, February 15, 2010
Toy Fair 2010: LEGO Star Wars, Harry Potter, Prince of Persia and More

LEGO STAR WARS: The Star Wars line builds momentum among children and collectors with new models from classic episodes and the animated series STAR WARS: THE CLONE WARS? ($10.99 - $119.99). The blockbuster video game franchise expands with LEGO STAR WARS 3: THE CLONE WARS this fall. CLICK HERE for the Wampa Cave, Turbo Tank, Hoth sets and more!
LEGO HARRY POTTER: As Harry, Ron, Hermione, Hagrid and iconic, constructible locations and scenes from the November movie launch in August ($10.99 - $129.99). At the same time, gamers rejoice over the May release of the LEGO HARRY POTTER: Years 1-4 video game. CLICK HERE for Hagrid's Hut, Hogwart's Express, the Freeing Dobby set and more!
LEGO HERO FACTORY: A next generation story tells of buildable heroes designed, equipped and constructed to suit specific missions that beam in from across the galaxy and across time ($7.99 - $49.99). CLICK HERE for pics of the full line, displayed for the first time anywhere!
PRINCE OF PERSIA: SANDS OF TIME: Based on the upcoming Disney film, LEGO's playsets and accoutrements let you relive every scene from this pulse pounding epic. CLICK HERE for the Battle of Alamut, Fight for the Dagger, The Ostrich Race and Desert Attack sets!
LEGO ATLANTIS: LEGO divers search for the mythical sunken lost city in the new LEGO ATLANTIS line. Builders construct underwater vehicles to overcome dangerous sea creatures that guard mythical treasures. Seven sets are available now, with three more following in July ($6.99 - $99.99). CLICK HERE for your first look at all the under water adventures!
Toy Fair 2010: Prepare for the Horror of SINGAMAJIGS!!
Saturday, February 13, 2010
Toy Fair 2010: Hasbro: G.I.Joe

In 2010 THE PURSUIT OF COBRA line finds the heroic G.I. JOE team on the heels of the evil and menacing COBRA organization. Beginning in the fall, the G.I. JOE brand embarks in THE PURSUIT OF COBRA in four new battlegrounds: Desert, City, Jungle and
In addition to highly articulated new action figures and awesome vehicles, staples of the iconic brand, the G.I. JOE toy line introduces two new expressions in 2010. The new G.I. JOE 3-3/4-inch MOBILE MECH Suits feature an exclusive figure and give kids the opportunity to customize new high-tech action figure armored suits to their own specifications. For fast action play the new G.I. JOE 3-3/4-inch RIP ATTACK Vehicles feature a rip launcher to send these new vehicles on their way into the next G.I. JOE vs. COBRA mission.
Yo Joe!
G.I. JOE products available in 2010
G.I. JOE 3-3/4-INCH FIGURES
(Approximate retail price: $5.99: Ages: 4 & up; Available: Fall 2010)
Build your team with over 30 figures to collect in 2010! Collect your favorite characters including SNAKE EYES, STORM SHADOW and DUKE in all new THE PURSUIT OF COBRA Desert, City, Jungle or Arctic themes. All figures come equipped with the high-tech gear they need to battle G.I. JOE or COBRA in any terrain.
G.I. JOE 3-3/4-INCH VEHICLES CLASS A
(Approximate retail price: $14.99; Ages: 4 & up; Available: Fall 2010)
These are the smallest and most covert G.I. JOE vehicles. Outfitted with a surprise attack feature, these stealth vehicles also come with a realistic articulated driver that will help guide you through your action-packed THE PURSUIT OF COBRA adventures in the Desert, City, Jungle or
G.I. JOE 3-3/4-INCH VEHICLES CLASS B
(Approximate retail price: $24.99; Ages: 4 & up; Available: Fall 2010)
These larger vehicles represent the most technologically advanced vehicles in the G.I. JOE vs. COBRA arsenal, including an updated version of the H.I.S.S. Tank, the iconic vehicle from the 1980s. Each is equipped with a hidden reveal weapons system and is designed to traverse a wide range of terrains. All vehicles come with a 3-¾-inch action figure to help steer your team to victory.
G.I. JOE 3-3/4-INCH
(Approximate retail price: $19.99; Ages: 4 & up; Available: Fall 2010)
The G.I. JOE MOBILE MECH Suits are a new 3 ¾ -inch expression for the G.I. JOE toy line. Choose your side, G.I. JOE or COBRA, with these next-gen machines that are one part vehicle and one part armored suit and let the battle begin as the MOBILE MECH Suit becomes an extension of your G. I. JOE action figure. Features interchangeable arms equipped with the latest high-tech gear and an exclusive 3-¾-inch figure that can sit in the cockpit.
G.I. JOE 3-3/4-INCH RIP ATTACK Vehicles
(Approximate retail price: $12.99; Ages: 4 & up; Available: Spring 2010)
These powerful new vehicle launchers allow you to take control of the action. Load the vehicle into the launcher, pull the ripcord and watch these vehicles go! Features launcher, vehicle and exclusive 3-¾-inch figure.
G.I. JOE FOAM SWORD ROLE PLAY
(Approximate retail price: $12.99; Ages: 4 & up; Available: Spring 2010)
Replicate your favorite Ninja moves with these highly detailed foam swords in the style of SNAKE EYES and STORM SHADOW.
G.I. JOE MASK ROLE PLAY
(Approximate retail price: $7.99: Ages: 4 & up; Available: Spring 2010)
Look just like your favorite G.I. JOE character with this collection of cool G.I. JOE masks. Will you be SNAKE EYES or STORM SHADOW?
G.I. JOE SNAKE EYES SWORD AND MASK ROLE PLAY SET
(Approximate retail price: $19.99; Ages: 5 & up; Available: Spring 2010)
Gear up and get ready to take on the role of everyone’s favorite Ninja from the G.I. JOE team. With the SNAKE EYES katana-style sword, which features special lights, sounds and a secret dart launcher hidden in the handle and SNAKE EYES mask, kids can play the part of their Ninja hero.
Want to see all the troops at Toy Fair 2010? CLICK HERE to start your trooper check list!