SDCC 2026: KAYOU Goes All In for Superfans at Comic-Con

KAYOU, China’s No. 1 collectibles company and one of the world’s fastest-growing collectible trading card brands, took San Diego Comic-Con by storm with an unforgettable debut, bringing the biggest fandoms to life while celebrating every facet of trading card culture alongside thousands of superfans and collectors over four action-packed days.

SDCC 2026: KAYOU Unveils New Cards, Collabs and Toys

KAYOU, China’s No. 1 collectibles company and one of the world’s fastest-growing collectible trading card brands, is giving fans and collectors even more ways to celebrate their favorite fandoms by unveiling its first-ever mini collectible trading cards and card accessories, introducing a new product collaboration with Winx Club, and revealing Hari&Hacci, the first artist-led KAYOU collection.

KAYOU is taking collecting to the next level with an exciting assortment of new products that allow fans to discover, collect, and display their favorite characters, stories, and worlds. From its first-ever mini collectible trading cards and new card accessories to the debut of Winx Club trading cards and the introduction of KAYOU’s new Hari&Hacci artist-led collection, each launch brings a new opportunity to connect with the worlds they love.

KAYOU Announces SDCC Debut

KAYOU, China’s No. 1 collectibles company and one of the world’s fastest-growing collectible trading card brands, will introduce its newest slate of officially licensed trading cards to superfans during its San Diego Comic-Con (SDCC) debut, from July 23 to 26, 2026.

Fueled by its mission to be “Here for the Superfans,” the trading card giant will celebrate through a series of fan-first experiences across San Diego, giving fans new ways to connect with the stories, characters, and communities behind their favorite fandoms – on the show floor and beyond the San Diego Convention Center.

NYCC 2025: Kayou Delivers Star Power, Superfan Excitement at Comic Con

Kayou's highly anticipated U.S. debut at New York Comic Con was a showstopper and the ultimate superfan celebration. China’s No.1 collectibles company and top trading card brand, Kayou, delivered fan-first experiences for NYCC attendees celebrating anime, pop culture, and trading card enthusiasts with four days of nonstop activities. 

NYCC 2025: Kayou US Premiere Collectible Cards

Kayou, China's No.1 collectibles company and top trading card brand, is introducing its exquisitely designed, officially licensed trading cards to superfans at New York Comic Con (NYCC) October 9 to 12, 2025 at the Jacob K. Javits Convention Center (booth #1217). With a beautiful wall of cards on display, an interactive booth and star-studded lineup of illustrators and vocal talent from fan-favorites like Hasbro's MY LITTLE PONY brand, NARUTO and tokidoki, Kayou is sure to be a must-stop for fans, collectors, and content creators alike–it's the U.S. debut fans have been waiting for from this card giant. The historic moment was celebrated with a giant billboard in Times Square proudly announcing Kayou is "Here for the Superfans."