With a new and future-proof brand positioning and communication strategy, Playmobil is becoming an umbrella brand with a fresh brand image, creative campaigns, and renowned cooperation. This is supported by a new product portfolio and strong innovations. The aim is to strengthen brand relevance, tap into new target groups and drive forward the globalization of the Playmobil brand.
Many strange things come across my desk in a day. Some are strange and weird and wonderful. Some are so odd they give me a nosebleed as I try to figure out what the fuck is going on. I'd put Axe Cop from Dark Horse Comics somewhere in between the two. They've sent over this vid trailer for their newest comic series Axe Cop: Bad Guy Earth which plays out like some demented little golden book. It reminds me of that episode of Family Guy when Peter started writing Peterotica and came up with a gem called "The Hot Chick Who Was Italian or Maybe Some Kind of Spanish". Let's Watch!!