Tuesday, June 20, 2017

Barbie's Ken Gets a Man Bun & More

Mattel Barbie Ken Fashionistas Dolls for 2017
Fans and spectators alike applauded when the creators of Barbie decided to shatter her mold..just a little bit..and add more body types and skin colors to their mega popular doll line. Will fans be equally as supportive when Ken gets a similar makeover??!! Ehh...

Today Barbie announced the expansion of its Fashionistas line with 15 new and diverse Ken dolls, featuring three body types – slim, broad and original – and a variety of skin tones, eye colors, hairstyles and modern fashion looks. Each Ken Fashionistas doll has his own look and style – from sporty to casual to preppy, all of the fashion are inspired by the latest trends! With added diversity and more variety in styles, kids everywhere will have infinitely more ways to spark their imaginations. The new Ken dolls join an expanded Barbie Fashionistas line, making it the most diverse fashion doll line in the marketplace.


In 2016, Barbie introduced three new Barbie body types – tall, curvy and petite – along with new skin tones, eye colors, hairstyles and countless on-trend fashions and accessories.  The Barbie brand has always reflected the times, so modernizing Ken is the next step in the brand’s evolution to offer more diverse products.

“By continuing to expand our product line, we are redefining what a Barbie or Ken doll looks like to this generation,” said Lisa McKnight, Senior Vice President and General Manager, Barbie. “Evolving Ken was a natural evolution for the brand and allows girls to further personalize the role they want him to play in Barbie’s world.”

The line includes 15 new Ken dolls with three body types, seven skin tones, eight hair colors, nine hairstyles and modernized fashions, ranging from casual business attire to athletic wear. The brand is also introducing 25 additional diverse Barbie dolls. These dolls join the 100+ diverse looks launched in the Barbie Fashionistas line in the last three years.

Mattel Barbie Ken Fashionistas Dolls for 2017Mattel Barbie Ken Fashionistas Dolls for 2017

Mattel Barbie Ken Fashionistas Dolls for 2017Mattel Barbie Ken Fashionistas Dolls for 2017

Mattel Barbie Ken Fashionistas Dolls for 2017Mattel Barbie Ken Fashionistas Dolls for 2017


Mattel Barbie Ken Fashionistas Dolls for 2017

Mattel Barbie Ken Fashionistas Dolls for 2017Mattel Barbie Ken Fashionistas Dolls for 2017

Mattel Barbie Ken Fashionistas Dolls for 2017Mattel Barbie Ken Fashionistas Dolls for 2017
Mattel Barbie Ken Fashionistas Dolls for 2017Mattel Barbie Ken Fashionistas Dolls for 2017

Mattel Barbie Ken Fashionistas Dolls for 2017Mattel Barbie Ken Fashionistas Dolls for 2017

Mattel Barbie Ken Fashionistas Dolls for 2017Mattel Barbie Ken Fashionistas Dolls for 2017

Mattel Barbie Ken Fashionistas Dolls for 2017Mattel Barbie Ken Fashionistas Dolls for 2017


 U GO, New Jersey!!

Mattel Barbie Ken Fashionistas Dolls for 2017Mattel Barbie Ken Fashionistas Dolls for 2017


Mattel Barbie Ken Fashionistas Dolls for 2017Mattel Barbie Ken Fashionistas Dolls for 2017

Mattel Barbie Ken Fashionistas Dolls for 2017Mattel Barbie Ken Fashionistas Dolls for 2017

Mattel Barbie Ken Fashionistas Dolls for 2017Mattel Barbie Ken Fashionistas Dolls for 2017


Mattel Barbie Ken Fashionistas Dolls 2017

  "He Seemed Like Such a Nice Quiet Boy" Ken

Mattel Barbie Ken Fashionistas Dolls 2017Mattel Barbie Ken Fashionistas Dolls 2017


Mattel Barbie Ken Fashionistas Dolls for 2017Mattel Barbie Ken Fashionistas Dolls for 2017


Mattel Barbie Ken Fashionistas Dolls for 2017Mattel Barbie Ken Fashionistas Dolls for 2017

 

The Barbie Fashionistas segment continues to exceed expectations, as sales of the line see high double-digit growth globally and was named “Doll of the Year” at the Toy Industry Association's Annual T.O.T.Y. Awards. Diversity continues to roll out across brand content, marketing and product, including the Fantasy, Entertainment and Careers segments.

The new Fashionistas launch at retailers nationwide.

Call me when they make "Most of my Wardrobe is TShirts and Jeans" Ken. That one will speak to me. To their credit, they do have a doll wearing the official male outfit of Summer in New Jersey (namely cammo cargo shorts), so score one for my people!

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