Thursday, July 26, 2018

SoundFi: At the Movies Enhances Your Film-Going Experience

Soundfi At The Movies Application for iOS
SoundFi, a revolutionary audio technology company bringing moviegoers and fans closer to the movies they love, today debuted their immersive 3D audio delivery format optimized for headphones. The free app, SoundFi: At the Movies, works on any iOS device (Android to launch soon), with any compatible headphone. The company is proud to announce that Columbia Pictures’ film The Equalizer 2, directed by Antoine Fuqua, will be the very first film offered on the platform. This means that movie fans can see a summer  action thriller in the richest headphone sound possible in select theaters. In addition to the release of this new technology, SoundFi also announced that Antoine Fuqua has joined the new company as executive advisor and partner.

SoundFi takes post-production 5.1, 7.1 and object-based sound mixes and renders them into a binaural spatial audio format that provides a spectacular personalized sound experience whether you are watching a new movie in the theater or, coming soon, enjoying a movie streamed to a computer, phone or mobile device. The SoundFi audio syncs to the soundtrack, with no disruption to the fans enjoying the traditional loudspeaker audio in the theater. 

“SoundFi: At the Movies is the best solution for moviegoers and fans seeking the most immersive, headphone-based, audio experience possible when watching a movie,” said Chris Anastas, founder and CEO, SoundFi. “The app was created by audiophiles and movie nuts to provide premium 360-degree/floor-to-ceiling sound through headphones no matter where they are watching their favorite movies.  By redefining the way to enjoy a film, we are bringing back the thrill of a movie that is more purely rooted in the audio experience itself no matter what seat you happen to be sitting in at the theater.”

The SoundFi: At the Movies mobile app is a completely personalized audio experience delivered to your phone and coming to your local movie theater. Film fans simply install the SoundFi: At the Movies mobile application from Google Marketplace or the Apple app store, download the movie soundtrack file desired and then take their smartphone and headphones to watch the movie in their local participating theater.  And with SoundFi: At the Movies, moviegoers can have the option of hearing the film in multiple languages, with director commentary, or other audio selections , all in an immersive 3D sound format in their favorite theaters.

SoundFi brings director/producer Antoine Fuqua (The Equalizer 2, The Equalizer, Southpaw, Training Day) into the company in partnership/advisory board role, effective immediately. Fuqua sees the benefits and impact of SoundFi’s technology, so much so that Fuqua’s latest movie, The Equalizer 2 will be the first film to be made available with the SoundFi technology in select theaters.

“As a director, I’m always thinking about ways to make the movie better. We go through painstaking details in editing and mixing to get the sound perfect for the audience,” notes Antoine Fuqua. “ SoundFi confidently showcases to movie fans the sonic commitment and artistic intent we have as filmmakers.  With our exhibitor partners, SoundFi is presenting audiences with new opportunities and options in the cinematic space.”

The SoundFi: At the Movies mobile application is currently available as a free download in the Apple app store across the iOS platform and is compatible with any headphone.  The Android version will arrive in the Google Play store soon. For more information about SoundFi, please visit, www.soundfi.com.

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