Toy Fair 2025: Exclusive First Look at LBO's YO MONSTA Brand!

One thing about the Toy Industry...it pulls hyper-creative minds together to form some legendary mash-ups and collaborations! LBO can be counted as one such meeting of minds, comprised of Kwame' (famous rapper/producer), Steve Forde (GoHero founder and a classic monster kid with award-winning projects with original and world-class licensed brands), Mike Polis (who among other things produced the show Yo Gabba Gabba makes amazing products for Killer Tomatoes, Mars Attacks, and Garbage Pail Kids.), Acori Honzo and LaWanda Shepherd (Artist and figural documentarians steeped in culture - See the D.O.P.E. projects), and Scott Kuenzli (Runs Disburst and offers decades of leading behind the scenes with visionary artists and indie toy companies). Yo Monsta represents all those flavors in one brand and has all the earmarks of a transmedia hit.

Yo Monsta! It is a funktastical fusion of Classic Hip Hop and Horror! Just tell me Wutang and Universal Monsters had a baby and I'm sold. That's the unholy birth that's happening here!

Fresh Wraps is one of several characters LBO will be debuting at NYTF (Disburst booth #5443) as an action-figure line. 

For more info and art when it drops, hit up https://www.letsbeonyx.com/yomonsta. Be sure to join their socials and dischord to keep up with this sick, supernatural universe!

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