Let's Be Onyx’s mission has two fundamental pillars. The first centers on authentic representation through sculpts, graphics, and products that embody the best in everyone while simultaneously breathing new life into classic intellectual properties and original brands. By combining expertise and innovation, the team at Let's Be Onyx revitalizes pop-culture icons and pioneers fresh narratives that resonate across diverse audiences.
“Our team is playing on so many levels. We are consistently sparking wildly creative ideas, while showing reverence for classic icons and making a statement with how we represent people from diverse backgrounds and their culture.” – Acori Honzo
The second pillar focuses on empowering emerging artists and brands. Offering access to unparalleled experiences and cutting-edge tools, Let's Be Onyx delivers a platform for aspiring creatives to share their visionary imaginations. Through mentorship and collaboration, Let's Be Onyx fosters a vibrant and increasingly inclusive creative community.
These two pillars underscore our motto “Everyone Has Fun!”
“As a kid, I rarely saw toys that looked like me. So, it’s a dream come true for black and brown characters to take their rightful place alongside beloved childhood heroes. I feel like I am in a time machine, going back to honor the kid in me.” –Kwame Holland
The founding members of Let's Be Onyx comprise five entities:
Acori Honzo and LaWanda Shepherd (from the House of Honzo) - Philadelphia based artists renowned for their figural art celebrating the historical figures, culture, and lore of the African American community.
Kwame Holland - A world-famous rapper, producer, influencer, and pop-culturalist, who brings his unparalleled creativity and unique perspective to Let's Be Onyx.
Atomic Toybox Entertainment - Led by Michael Polis, a renowned producer of film, TV entertainment, and consumer products, Atomic Toybox Entertainment is poised to shape the future of pop-culture with Let's Be Onyx.
GoHero - Led by Steve Forde, GoHero is an esteemed team of artists, designers, and producers known for their groundbreaking licensed collectibles and original pop-art products, as well as their strategic creativity for iconic brands.
Disburst – A prominent distributor and brand activator in the designer toy space, boasting strong connections with top retailers, artist tastemakers, production studios, and led by Scott Kuenzli. Scott brings multiple decades of experience in the software, visual arts, and retail industries, having cut a path through all three from ground floor entry to strategic leadership over his professional careers.
Let's Be Onyx is excited to announce its debut at the renowned San Diego Comic Con 2023 at booth #2549. Attendees can expect a showcase of new original projects and licensed collaborations that epitomize the cutting-edge creativity that Let's Be Onyx stands for.
To stay updated with Let's Be Onyx's latest endeavors, they encourage fans, enthusiasts, and industry professionals to subscribe to their newsletter and follow their social media accounts: letsbeonyx.com
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