The Care Bears Are Back!

A new partnership between AG Properties (AGP), the intellectual property and outbound licensing division of American Greetings Corporation, and Just Play, a leading children’s toy goods manufacturer, will bring an all-new Care Bears toy line to major retail outlets in fall 2014. The Just Play capture the heart and personality of this endearing evergreen brand that has charmed children for more than 30 years.

The Just Play toyline will feature ultra-soft snuggly plush and an assortment of Care Bears figures and play sets that will give children the chance to create special connections and enjoy make-believe adventures with their favorite Care Bears characters. Ranging from $2.99 to $24.99 and arriving at US retailers nationwide in September, the line which features everyone's favorite Care Bears -- Cheer Bear, Funshine Bear, Share Bear, Harmony Bear, Tenderheart Bear, and even Grumpy Bear -- offers kids lovable friends to help teach them about emotions, empathy and caring.