KAYOU is taking collecting to the next level with an exciting assortment of new products that allow fans to discover, collect, and display their favorite characters, stories, and worlds. From its first-ever mini collectible trading cards and new card accessories to the debut of Winx Club trading cards and the introduction of KAYOU’s new Hari&Hacci artist-led collection, each launch brings a new opportunity to connect with the worlds they love.
Mini Collectible Trading Cards: A New Fun-Sized Way to Collect
KAYOU is reimagining the card-collecting experience with its first-ever mini collectible trading cards, giving fans a whole new way to discover, trade, and showcase the fandoms they love. At roughly half the size of KAYOU’s standard trading cards, each mini card delivers the same premium artwork, stunning finishes and signature craftsmanship in a compact, stylish format designed for a new generation of collectors.
The new mini collectible trading cards will roll out this summer, starting with Netflix’s KPop Demon Hunters. With 41 total cards to collect across 5 different rarities, the collection celebrates HUNTR/X, the Saja Boys and other standout characters and moments from the global phenomenon.
To celebrate, KAYOU is inviting fans to dress up as their favorite characters and gather at the Interactive Zone at Petco Park on Friday, July 24 at 12 PM PT for an epic photo moment. That same day, fans will also have a chance to score a KPop Demon Hunters promo (PR) card featuring Derpy Tiger, and enjoy mini Korean crème puffs that bring the "Short & Sweet" spirit of the new card collection to life.
Card Accessories: Collect It. Wear It. Display It.
KAYOU is introducing a new product category in the U.S. with card accessories designed to help fans carry, wear and showcase their favorite cards in style. With options for full-sized cards and mini cards, the collection brings new ways to make prized pulls part of everyday self-expression.
This new assortment includes mini albums, wearable mini card holders, full-sized acrylic card frames and more — giving fans new ways to protect, showcase and celebrate their prized pulls.
Fans can shop KAYOU’s limited selection of Netflix’s KAYOU KPop Demon Hunters card accessories (available while supplies last) inside the Interactive Zone at Petco Park before they become more widely available this fall.
Introducing Winx Club Collectible Trading Cards
A new wave of magic is coming as KAYOU teams up with Winx Club, the globally beloved animated series produced by Rainbow, to create officially licensed collectibles. Since 2004, Winx Club has inspired multiple generations through its stories of friendship, courage, self-discovery, teamwork and empowerment, all brought to life through an unmistakable blend of magic, fashion and adventure.
Coming this fall, KAYOU’s officially licensed Winx Club trading cards and collectibles will bring another globally beloved fandom into the KAYOU universe. Created for longtime superfans while inviting a new generation of girl collectors into trading cards, the collection brings exclusive content and story-inspired designs to life, giving fans new ways to engage with the enchanting world of Winx and celebrate the fandom together.
To celebrate the franchise’s 22nd anniversary and this new collaboration, credentialed San Diego Comic-Con attendees can learn more about the new line of KAYOU trading cards during the “Winx Club: The Magic is Back,” panel on Saturday, July 25, 2026 at 1:30 p.m. PT in Room 29CD. There, fans can also learn about exclusive content before Winx Club: The Magic is Back – Part 2 premieres on Netflix on July 28.
Fans can also celebrate the upcoming launch on Saturday, July 25, 2026 from 3-5 p.m. PT at KAYOU’s Fan Destination inside the Interactive Zone at Petco Park, where they can take photos with a Bloom costumed character and spin the Wheel of Magic for the chance to win a KAYOU × Winx Club SDCC-exclusive PR card featuring Bloom.
Meet Hari&Hacci, a New KAYOU Artist-Led Collection
KAYOU is bringing its passion for collectibles to an all-new category with the debut of Hari&Hacci, KAYOU’s first designer toy collection. Blending designer art, collectible culture and everyday self-expression, Hari&Hacci brings a colorful “twin stars” friendship to life through vinyl plush, mini blind boxes, accessories and other lifestyle products.
Created by artist MengMei in 2023 and inspired by the imaginary friends of her childhood, Hari and Hacci are free-spirited twin characters who travel the world spreading joy and reminding people to embrace every side of themselves. While Hari is shy, thoughtful and quietly courageous, Hacci is bold, energetic and fiercely protective, together representing the balance between one’s confident outer self and softer inner self. It's a playful message wrapped in vibrant colors, expressive artwork and irresistibly collectible designs that encourage fans to celebrate what makes them unique.
During San Diego Comic-Con, fans can enter the KAYOU Walls of Fandom for an exclusive sneak peek at Hari&Hacci collectibles that will roll out beginning in 2027, including vinyl plush charms, mini figures, plush charms, card holders, wind chimes, and foam stickers.
Three Locations. One Epic SDCC Experience
KAYOU’s newest collectibles and upcoming collaborations set the stage for its highly anticipated San Diego Comic-Con debut, where fans can shop the collection (available while supplies last), celebrate their favorite fandoms and experience collecting like never before. Across three destinations — the San Diego Convention Center, Interactive Zone at Petco Park and Tito Rick’s Garage — KAYOU is giving fans more ways to discover, connect and celebrate their favorite characters and worlds through one epic Comic-Con experience.
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