Toy Fair 2025: Moose Joins the Amazing Digital Circus

Moose Toys, a leading innovator in the toy industry, enters North American International Toy Fair® with a booming portfolio of highly sought-after partner brands, including the first-ever product line for its newest partner, viral Aussie YouTube sensation Amazing Digital Circus. The new Amazing Digital Circus line will be on full display in Moose's North American International Toy Fair® Booth 2265 (March 1-March 4, 2025), alongside highly anticipated extensions of its popular BBC Studios' "Bluey," and MrBeast ranges.

Toy Fair 2025: Moose Toys on Netflix's ONE PIECE

Get ready to set sail! Moose Toys and Netflix are joining forces on a global licensed toy line to bring fans of the epic live-action show, ONE PIECE, exciting new ways to immerse themselves into the world of Luffy and his band of Straw Hat Pirates. Fans can dive into the thrilling adventure with an extensive new line of toys including action figures, playsets, plush, roleplay and collectibles of Captain Monkey D. Luffy, and his pirate crew Zoro, Nami, Usopp, and Sanji.

"This ONE PIECE collection with Netflix and Tomorrow Studios represents our first licensing deal with the entertainment giant and a significant next step in the expansion of our portfolio,” said Joe Smith, vice president of global and U.S. marketing, licensed brands, Moose Toys. "In ONE PIECE you have a captain who’s all in on a quest for new adventures, with a trusted crew, which makes for a great analogy to the way that Moose Toys does business with our partners. We cannot wait to embark on this adventure with Netflix and deliver a treasure trove of awesome new toys full of Moose innovation to delight fans of the popular series.”

Toy Fair 2023: Moose Toys on Beast Lab, Trolls, Bluey, Magic Mixies & More

Moose Toys brings a jolt of innovation to every retail success, making them a must-see booth at Toy Fair 2023! Their Treasure X line proved to be not only wildly addictive in it's ever-evolving interactive play modes, but highly collectible as kids and adults alike scrambled to snap up mini monsters by the dozen. This year's highly imaginative, fully hands-on lineup includes...

Toy Fair 2019: Moose Toys Calls In Fortnite Reinforcements

Epic Games' Fortnite is MASSIVE. No doubt, all the toy companies took a peek at their numbers and wondered if it might translate into dollar signs in the action figure aisles. If McFarlane diving deeper into the game designs with vehicles and accessories on a 6 inch scale is any indication...it was a very good holiday for anyone on that Fortnite toy train! Moose Toys seems to be exhibiting that same level of excitement, preparing to add to your armies and give those just released multi packs some company with NEW single packs and vehicles...including the first PARTY BUS!!

Moose Toys Jumps on the Fortnite Toy Train

Moose Toys announces a new partnership with Epic Games to create a wide range of Fortnite mini collectibles, in a deal brokered by IMG.

Moose Toys will be the global partner for Fortnite branded figures 3 inches and under, starting with a new line to be unveiled this fall. The Fortnite Battle Royale Collection will give fans the opportunity to collect a huge roster of characters and miniature scale fort building sets.

Sweet Suite 2018: Moose Toys Strikes Gold with Treasure X

OK all you toy lines where you simply rip open a foil package and get a toy. I mean...if you like that sort of simplicity, it's all fine and good. If you are looking for something a little more complex that will have your kid engaged for a nice chunk of time, who do we turn to? Moose Toys humbly says "Hold my orange Fanta and prepare for Magic." You asked for surprise toy insanity times 100??!! Here comes Treasure X!!

Sweet Suite 2015: What The Hell Is a Shopkin?

You hear whispers in the dark. Hordes of mothers laying in wait for toy stores to open in the early morning hours. As the doors slide open, they rush forward, demanding little figures of inanimate objects and food items all given mock-life with eyes and mouths. Why they lust after these tiny objects, I may never know. I was first introduced to the lifeforms known as Shopkins from a friend who announced she had acquired a tiny plastic roll of toilet paper. She remarked "He seemed content". I had to agree. Now at Sweet Suite 2015, I came face to face with an army of the tiny creatures. Condiments sneered. Snack foods gave me the side-eye. An adorable little onion seemed concerned. I suspected the nearby shoes were bullying her. My Moose Toys reps assured me the Shopkins were all free-range and living happy, full lives. I had to take them at their word. They gave me a pack and sent me on my way with info on their newest products, including more Shopkins to lust after. I have not opened my Shopkins...it seems...too dangerous. Can't risk it. Here's the info though...

Meet The Ugglys

In a world where the forces of cute and intolerably adorable clash for supremacy of the toy isles on a daily bases, one product rises above the others and, through sheer force of originality and somewhat disgusting features, shall win the hearts of all children who can't really get down with pastel ponies. Introducing...The Ugglys from Moose Toys! The adorkable farting, belching, fly infested pug puppies who should really look into their diet. Making those noises from all your orifices...it can't be healthy.